Free Webinar: 7 Secrets of Effective Author Websites


Thomas Umstattd

As an aspiring author, you probably realize that potential agents and publishers are looking at more than your manuscript when deciding whether or not to work with you. It’s common for publishing house decision-makers to Google the author during meetings. Your online presence can be an important factor in whether or not you are offered a contract.

How to make a strong first impression.

A website should effectively communicate your brand as an author. Think of your website as an opportunity to make a great first impression. It’s like the marketing equivalent of the first five pages of a novel. If you’re marketing yourself as a professional author, your website needs to make a strong professional first impression on your visitors.

Your website is the key to your platform.

Many authors struggle with their sites and make common mistakes that cost them readers. Of course, you would much rather write than think about your website! However, a great website is a powerful way to communicate with people who want to be involved with your work.

Making your site great doesn’t have to feel like a chore. It’s your opportunity to welcome your visitors and impress them with what makes you exceptional. Most importantly, it’s an opportunity to inspire your visitors and share in ways that will improve their lives.

Learn Seven Secrets for Effective Author Websites

I’ve received a lot of great questions from authors who are concerned about how to make the most of their websites. On Tuesday, December 11 at 8:00 PM Eastern, I invite you to join me for “Seven Secrets for Effective Author Websites.”


What: Seven Secrets for Effective Author Websites Webinar
When: Tuesday, December 11 at 8:00 PM EST (7pm Central, 6pm Mountain, 5pm Pacific)
Who: Published and Unpublished Authors
Cost: Free
Register: Click Here to Register
If you can’t make it: Register anyway! We will email you the webinar afterwards.

I’ll be speaking with Thomas Umstattd, the CEO of Author Media and the founder of the Bestseller Society, who has helped hundreds of authors improve their online presence. He is an award-winning speaker and this webinar should be a lot of fun. We’ll be answering your questions and offering tips on making your author website more effective.

If you’re not seeing the results you’d like on your website (or if you are wondering how
to make your results even better) I invite you to come be a part of the discussion!

Image copyright Lancia E. Smith.

Posted in

Rachelle Gardner

Literary agent at Books & Such Literary Agency. Coffee & wine enthusiast (not at the same time) and dark chocolate connoisseur. I've worked in publishing since 1995 and I love talking about books!


  1. Jay Faubion on December 10, 2012 at 12:36 PM

    Wow! Maybe I’ll learn why my phenomenal website doesn’t get enough views!

    What website, you ask? of course.

  2. Isla Cunningham on December 8, 2012 at 12:18 PM

    I’m registered! Thank you for the opportunity! I have so much to learn!!

  3. Monica Watkins on December 7, 2012 at 9:07 PM

    I just signed up. Can’t wait. Thank you for offering this.

  4. Friday Features #34 - yesenia vargas on December 7, 2012 at 3:16 PM

    […] Free Webinar: 7 Secrets of Effective Author Websites | Rachelle Gardner […]

  5. Reba on December 5, 2012 at 11:39 PM

    Thank You Thomas, I’m Looking forward to learning how to improve my website.

  6. Joanna Morgan on December 5, 2012 at 9:03 PM

    Looking forward to it. Finally ramping up again after a lull, so it’s just what I need to move forward again. Thanks in advance for the opportunity!

  7. Martha Ramirez on December 5, 2012 at 8:43 PM

    As always, AWESOME tips from thee Thomas U. Thank you!

  8. […] Thomas Umstattd (@ThomasUmstattd), CEO of Author Media, will be hosting a FREE webinar covering 7 Secrets of Effective Author Websites. The date is next Tuesday, December 11th, starting at 8 PM Eastern time (no indication of how long […]

  9. Susi Robinson Rutz on December 5, 2012 at 1:15 PM

    Yes, Rachelle, I will be there. Perfect timing for me as I am in the throes of updating my WordPress site now so I can hit the ground running when the new year arrives. I’m sure this will answer some questions I have and help me to make informed decisions. Thank you so much.

  10. Meghan Carver on December 5, 2012 at 11:31 AM

    I very much appreciate the information and the free part. Thank you!

  11. Jeanne on December 5, 2012 at 9:27 AM

    Wow, this sounds like something I need to hear. I’m not sure if I can make it, but I’m registering, just in case. Thanks for offering this–for free no less. Much appreciated!

  12. Jerry Ellis on December 5, 2012 at 8:19 AM

    Your upcoming presentation will surely excite, inform and empower many aspiring authors. I agree that one’s website is important but it’s also so very crucial, of course, for an author to get high quality and probing television interviews. My recent twenty-six minute interview with PBS has greatly helped the sale of my six books, one having been nominated for a Pulitzer Prize by Random House: WALKING THE TRAIL, ONE MAN’S JOURNEY ALONG THE CHEROKEE TRAIL OF TEARS.

  13. Gabrielle Meyer on December 5, 2012 at 2:12 AM

    Looking forward to this! Thank you for offering it to us for free.

  14. Chad Allen on December 4, 2012 at 11:42 PM

    Looking forward to this! Thanks!

  15. Stephen H. King on December 4, 2012 at 7:50 PM

    Thank you, Rachelle!

  16. Kirstie on December 4, 2012 at 7:04 PM

    Thanks for the opportunity. Here’s hoping my toddler can be quiet and not too destructive while I tune in.

  17. Vero on December 4, 2012 at 2:22 PM

    Will the webinar be available as a recording afterwards? I’d love to join, but it’ll be 2am on my side of the pond… 🙁

  18. Linda Bodenschatz on December 4, 2012 at 2:03 PM

    Goodness! Part of my message went missing. I also wanted to say I’m looking forward to the webinar, and thank you! 🙂

  19. Linda Bodenschatz on December 4, 2012 at 1:59 PM

    I registered, but I’m hoping you will, at some point before December 11, post a link to get to the webinar, or send me a link at my registered e-mail address, because when I clicked on your link to update my adobe flash player for your requirements, the link to bookmark the webinar disappeared. Guess I should have done that first.

  20. Jane Wells on December 4, 2012 at 1:49 PM

    I’ll be at my son’s elementary school Christmas program!
    Will I be able to watch a recorded version of it later?

    • Thomas on December 4, 2012 at 7:48 PM

      We will email a copy of the webinar out to everyone who signs up. So make sure to sign up even if you can’t make it.

      • Jane Wells on December 5, 2012 at 11:00 AM

        Yay! Thank you!