Social media


What Does Your Online Activity Say About You?

We’re almost a decade and a half into the age of Social Media, and it can still be tricky to navigate. One question we all should be asking ourselves is: What message is my total online persona sending to the world? Another question to ask might be: is my online presence communicating the right brand?…
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Make Sure Your Images on Pinterest are Both Legal and Effective

Legal and Effective Pinning on Pinterest

Guest Blogger: Erin MacPherson Last week, I kicked off our “Pinterest for Marketing” series with a blog post on using Pinterest as a content marketing tool. This week, I want to spend some time talking about some of the nitty gritty details of effectively (and legally) using images on Pinterest, Pinterest is primarily an image…
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Should Unpublished Novelists Be Platform-Building?

A couple of weeks ago I blogged about My Love/Hate Relationship with Social Media, and the vocal response in the comments confirmed that many of you feel the same way. Some of us love it, some of us hate it, most of us are just trying to keep up. We all recognize the potential hazards of…
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social media

How Much to Share Online

With everyone going so crazy over social media today, many have legitimate questions about “how much is too much.” How do you share information and conversation on your blog, Facebook, and Twitter while still having personal and professional boundaries? I’ve noticed two separate issues with this: 1. The professional aspect. What if you’ve queried 150…
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