Rachelle Gardner

Write Another Book

Recently I had lunch with two writers, one published and the other not yet, but close. The most impressive thing about these two women is that they’ve each written more than a dozen books. Because of that, I think they both have strong writing careers ahead of them. I work with a lot of first-time…
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Are You a Reader?

Read. It seems obvious. If you’re a writer, you have to  read! I know most of you are readers. But I’m regularly surprised at how many writers confess to not reading widely in the genre they’re writing. Or any genre, for that matter. Read in the genre you want to write At one conference, I met with…
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Do You Need an Author Website?

Short answer: Yes! Whenever an aspiring author asks what they need to do to prepare for the publishing journey, I always tell them to put first things first: start with an author website. It’s the place on the internet where both readers and publishers will go to find your work and learn more about you.…
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Should Authors Stay in Their Lane?

These days authors are expected to have a “platform” and engage with others in the public space, which typically means online in social media, blogs and podcasting. In our current cultural climate — the first half of 2020 — the public space is noisy and combative with people sharing conflicting views on racial issues, the…
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Are You in this for the Long Haul?

Recently several clients have said to me some version of, “I want to be in this for the long haul.” It’s given me the opportunity to have discussions about what helps a writer accomplish this goal – and what can sabotage their efforts. It’s an important topic for consideration, because sometimes we have to make…
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What if We Reject a Bestseller?

A writer asked: “How many bestsellers have slipped through reputable agents’ hands? I am curious to know how an agent deals with such a loss when a bestseller was in their hands and they rejected it.” This is an interesting question, because most editors and agents have passed on books that went on to success (if not…
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Find What You Control, and Take Action

Here are some truths:  We are in the midst of a pandemic and everything is off kilter. Publishing is going to be affected and no one is quite sure what the future looks like. Even before the pandemic, it has always been challenging for writers to get their books traditionally published. With self-published books now…
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So Many Ideas, So Little Time

Are you the kind of writer who has several book ideas (or even written several books), possibly in different genres? If so, you may be wondering where to start. Which book should be the first one you write, or pitch to agents and editors? It’s a question worth asking, and you’d do well to put…
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How to Handle Social Media During a Global Pandemic

Hey writers! I know most of you are already adjusting your online marketing and social media activities to match these crazy times. If you’re putting time and effort into figuring out how to alter what you normally post — what you’d already prepared and planned to post — then you’re doing the exact right thing.…
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11 Things Happy Authors Don’t Do

Some authors are mildly successful but still happy. Some aren’t even published yet, but they’re still content with their journey. Other authors have great success, yet are still pretty unhappy. What makes the difference? How do we avoid behaviors and circumstances that rob us of joy and steal our contentment? Here are a few ideas. Happy…
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Welcome to the Shark Tank

If you’re a writer trying to wrap your mind around the business end of publishing, I hope you’re watching ABC’s Shark Tank. The show has nothing to do with publishing, but it has everything to do with understanding exactly what you are doing when you put your query or proposal in front of an agent or publisher. Whether you…
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An Introvert at a Writer’s Conference

There’s plenty of advice out there about how to make the most of a conference. But what about those of us who are introverts? We may have trouble even wanting to attend a conference, let alone making the most of one! Potential for awkward social situations is around every corner. Oh, how we envy our extrovert friends!…
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The Dilemma of the Prolific Writer

I have a few clients who are very prolific. As soon as they’ve finished a manuscript, they’re always excited to move on to another. They immediately brainstorm a new book and get going on it. They can write two or more terrific manuscripts in a year. For some authors, especially if they’re already established, this…
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Announcing Author School’s Next Session

Two years ago, my partners and I launched Author School with our inaugural course, “Pen to Published.” Since then we’ve had a great time walking through the basics of writing, publishing and platform-building with 400+ students. The responses at the end of the course have positive (well, raving actually!), as in this review from student…
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I love words.

I love books and publishing and talking incessantly about them.

I love authors and all the intricacies of managing a writing life.

I sell. I negotiate. I coach. I brainstorm.

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