Did I Mention It’s All About Platform?
Ever see the movie Little Miss Sunshine?
Richard (played by Greg Kinnear) is a wanna-be motivational speaker who knows that it begins with a book, which turns into speaking, which turns into DVDs, etc. (At least that’s what he thinks.) After his agent, Stan Grossman, shopped his book proposal, here’s what happened.
You said it would sell…!Stan Grossman:
That’s what I thought! At the time!Richard:
But it’s a great program! You said yourself! I don’t understand…!Stan Grossman:
It’s not the program, Richard! It’s you, okay? No one’s heard of you. Nobody cares.
The nicer way to say it: Non-fiction authors need a platform. Self-published or traditionally published… if you want to sell books, you need an audience.
© 2010 Rachelle Gardner, Literary Agent